BMW 3 Series Commercial

While I was home the other weekend, my mom and I saw this commercial on TV for the new BMW 3 Series that reads your email aloud:

The car itself looks nice and the email feature sounds great, but honestly this commercial is just too funny. Almost every man and woman could relate to this situation and it has just enough humor to keep you interested. The lack of noise and emotion on the husband's part, the placement of the car and his wedding band, and the car horn used to censor what we assume to be a curse word are perfectly timed and paint just the right picture without over executing the idea. It also showcases the car and the new feature nicely with a simple commercial focused on maybe 4 things, tops. Your attention is not split in too many directions which helps the comedy aspect. 

However, in order to find the ad, I had to look up the commercial idea, which then led me to the BMW 3 Series. The point is that even if it's a good commercial, I didn't really pay attention to the car. I sometimes wonder if someone a bit older or currently shopping for a car would be more likely to seek out this purchase than I am, because this ad is purely entertainment for me. It is more appealing than a lot of car ads though.