Flat Tire- Subaru Commercial

The first time I saw this Subaru commercial, I felt something similar to nostalgia. Except it wasn't exactly nostalgia, because I wish my father had taught me this lesson when I was learning to drive. Our only real driving lesson together involved slamming on breaks and crying, so I let Mom take it from there...Not that my Dad couldn't have taught me eventually, but he isn't known for his sensitivity or patience (or driving). I hope that at least my future husband or I can teach our kids these important skills in life.

As seen in the above paragraph, this ad can pull feelings out of you that may not be right at the surface, with only a simple song and story. The song, "I Will Be There" by Odessa, is haunting and lovely with some ringing notes that lend to tears and choking up. The scenery is also spot on, because this young girl is alone in an almost empty parking lot in the rain and you do not see her father until the last moment. She even looks over her shoulder and gets frustrated, but knows she has to depend on herself. The lesson is so important and I feel that many people can relate to it. Whether you're a man or woman, getting a flat when you're in an unknown area by yourself is scary and can be dangerous. So teaching your children how to take care of themselves is valuable, even if you are just around the corner. One day, they may not be able to find help.

Another aspect of the commercial I really liked is that it isn't for a specific Subaru. They show a certain car, but all they mention is the top safety picks they've received for their models. I think that here, the less they show or say the better. It's an unusual approach to a car commercial and it really impressed me. It's not boastful or flashy, doesn't show any specific features of the car, and isn't the typical drive through mountain roads...thank goodness. I think most of Subaru's recent ads with the tagline "Love. It's what makes a Subaru a Subaru" have stood out to me. Each of them focuses on a different stage of life with a small moment in time that almost anyone can relate to. I admire their approach.